Harrods Occasionwear SS25
I was selected to collaborate closely with the Harrods Fashion Team, contributing as the sole Prop Stylist for the annual Harrods Occasionwear shoot. As part of the pre-production process, I joined the production team on a recce of the location to assess the space and plan which props would work best.
I also took on the role of Creative Lead for the Home & Lifestyle stills, including the picnic setup, which I both styled and directed. With multiple captures taking place across the grounds simultaneously, including video and stills for .com and social, I oversaw several setups at once, ensuring each scene was fully equipped and flawlessly styled.
The shoot took place on location in Tunbridge Wells, guided by a brief that embodied modern British elegance with subtle nods to the Saltburn aesthetic. In addition to organising lifestyle products and food from Harrods, coordinating across multiple internal teams, I sourced hydrangeas and classic British roses, and arranged key props from external prop houses, including the vintage bicycle and garden furniture. I also managed the logistics of transporting all props across London, ensuring that fresh food and florals arrived on location in perfect condition.